To address the growing skills gap in the region’s workforce, and to help ensure that opportunities created by technology are available to everyone, we’ve launched Maharat min Google (the English translation is “Building Capabilities with Google”). It’s an initiative to help Arabic speakers, specifically women and young people, get ready for future job opportunities, advance their careers, or grow their businesses.
Maharat min Google (g.co/Maharat) will provide free courses, tools and in-person digital skills training to students, educators, job seekers and businesses. The online platform includes over 100 lessons and explanatory videos covering a range of digital marketing skills including search engine marketing, social media, video, e-commerce and more.